Advertising and Marketing for Small and Mid-Sized Businesses, Overloaded Ad Agencies and Corporate Clients
We'd like to meet you. And hear about your business or latest project. Even if you're not quite sure what you need at this point, we welcome the opportunity to talk. You'll get a better sense of what we're like to work with and, at the very least, maybe you'll walk away with a new perspective on your business or next project.
By Email
info@rkwcreative.com
By Phone
503-679-5681
By Mail
RKW Creative
1327 SE Tacoma St., #112
Portland, OR 97202
Who we are
Our work environment is rather dull. No sculptures. Or waterfalls. No ping-pong table. Not even a game room.
And we still manage to do good creative work.
We read blogs, but we also read the New York Times. We visit websites.
But we also visit work sites.
We shoot digital HD video. But we also believe in print.
Most of all, we believe in ideas.
Whether it's creating an ad campaign, writing effective copy
for a website, or scripting and shooting professional video
for your business – we're firmly couched in the philosophy
that good ideas come from listening.
Oh, and we're small. Two of us. So your project will
get the attention it deserves. And you'll get prompt
responses to your questions, texts, emails, and
phone calls.
Up against a tight deadline? We handle
quick turnarounds for your rush projects.
Where We've Been
We've worked with large corporations, mid-sized companies, and small businesses. We've been in boardrooms, living rooms, and barrel rooms to work with clients – and are perfectly comfortable in all of them.
We've worked on B2B, B2C and G2F (just tossed that in to see if you were
still with us.)
Client Industries
We've created work for clients in a wide range of industries, including (click on the industry name to view samples):
Digital video on your website is a great way to introduce your business to new customers, strengthen existing loyalty, and increase sales.
RKW Creative leverages Bobby Wittenberg's experience and training to create video that makes a connection with viewers and gets results. Bobby's background includes serving as Creative Director for Transamerica's in-house advertising agency where he created national television commercials and corporate video. He has also written several screenplays, trained as a director, and shot over 50 web-based mini-documentaries for VineStories.com.
Which Video is Right for Your Business?
We'll work within budgets and tailor an estimate to meet your specific needs, but here are some ideas for using video on your website:
Contact us to discuss your next video project!
Bobby Wittenberg
bobby@rkwcreative.com
Jackie DiBernardo
jackie@rkwcreative.com
Our Process
We listen to our clients. Intently. We want to know about your business. Your objectives. We want to understand what makes you tick.
Because once we see you from the inside, we can help you from the outside. And that's when we do our best work.
What to Expect
So we'll ask questions. And develop a Creative Brief. This becomes our roadmap for your project or campaign.
It's how we know – and you know – that we're all on the same page.
We'll find out:
Obvious stuff. But you'd be surprised how often this step gets skipped. We don't skip it. Informally, we call it our "who, what, when, where, why and how."
The Cost
Remember our dull workspace? We forgo the ping-pong table and sculptures in our non-existent lobby and pass the savings on to you.
We'll provide you with a clear, detailed quote on your project. And once you approve the job, away we go.
The Cost
Remember our dull workspace? We forgo the ping-pong table and sculptures in our non-existent lobby and pass the savings on to you.
We'll provide you with a clear, detailed quote on your project. And once you approve the job, away we go.
Bob Wittenberg graduated from the University of California, Santa Barbara with a B.A. in Economics, and an additional emphasis on English and Film Studies. He was a staff writer for the Daily Nexus, studied with screenwriting instructor Paul Lazarus, and won a Corwin-Metropolitan Writing Award for his first screenplay, Somebody Else's Dream.
Upon graduating, Bob moved to Los Angeles and began his professional training, which included working with noted UCLA writing instructor Lew Hunter and studying at the Howard Fine Acting Studio.
His interest in advertising was also sparked at this time, when he began learning the craft from some of the Los Angeles' top creative directors at the now-defunct Ad Center on Wilshire Boulevard.
Helping clients break through the clutter with conceptual advertising and marketing has always been an interesting challenge and productive way to leverage his creative skills.
Bob's experience includes working as the Creative Director for Transamerica's in-house ad agency where he created the "Power of Dreams" national ad campaign featuring 2007 Master's Champion Zach Johnson. His responsibilities also included managing a department of writers, designers, and production staff.
He established RKW Creative in 2011 to help clients achieve their advertising and marketing goals through print, digital video, and electronic media. In addition to writing, Bob also directs, shoots, and edits the company's digital video productions.
A recent transplant to Portland, Bob is an avid sports fan, and enjoys spending time with his family.
Jacqueline DiBernardo began her professional training in copywriting at UCLA extension, and started writing ad copy for a variety of clients on a freelance basis under the banner of JDB Copy.
She generates original concepts and copy for projects including: consumer brochures, websites, electronic holiday cards, social media, and print ads. Jacqueline's keen ability to listen to clients has also earned her a solid reputation for shaping their thoughts into fresh, well-targeted communications.
Jacqueline also brings her theatre and video production experience to RKW projects such as VineStories. Her deep understanding of story has been invaluable in the storyboarding and script development process as well as post-production.
After graduating summa cum laude from Scripps College with a B.A. in Comparative Literature, she spent a year in graduate school. She soon found she wanted something other than academia—but wasn't sure what.
Positions in college admissions, fundraising, a law school, and for the administrative arm of a research lab, Jacqueline became intrigued by observing patterns in how a target audience responded to a pitch.
What motivated a commitment to an education, a charity, a job applicant, or a grant for new lab equipment? What went into the period of wooing or persuasion? Which message motivated the desired response? Some worked better than others. But most important was knowing who you were asking before you asked.
Fascinated by this process, she decided to leverage her writing skills and education into a career in advertising.
Jacqueline lives in Portland, Oregon with her husband and son. She enjoys trekking through Portland's many green spaces, practicing her conversational Spanish skills, Mediterranean cooking, patio gardening and reading novels–especially those written by Don Delillo.
